Talent Buying • Influencer Campaigns • Media Production • Logistics & Hospitality
Sunglasses & Lifestyle company
Objective: Showcase the companies products while creating brand identity
Solution: Created brand identity with world class content while also incorporating Innova’s influencers and assets during a specially curated one-of-a-kind experience, culture and hospitality trip to Tulum, Mexico. In addition to distributing across influencer’s social media channels through visual storytelling.
Outcome: An influencer campaign that leveraged a combined audience of over 15 million people and generated over 1 million new followers on Instagram alone.